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So You're Building a Web Site - Tips to
help you get started
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| This information is
also available in our Web Site Tips Brochure in an easy to
print PDF format |
Getting Started
1. Determine the purpose for your site
Here are some questions you should ask?
- Who will come to my site?
- What will they be looking for?
- What do I want my site to accomplish for me and
my business?
- How is my web site part of my company's marketing strategy?
Determining the purpose of your site helps you determine what content you should put on your site.
Now you will need to gather that content.
2. Gather content for your site
- Is the information I need already written or will I
need to create it?
- Will information I have need to be edited for presentation on the Internet? (Short and to the point is
best for the web)
- Do you have logos or photos you want to use in
your site?
- Who will need to approve content within your
organization?
(Remember: All copyrighted material must have
permission of use)
Content gathering is a PROCESS.
It takes TIME and ORGANIZATION.
Do not underestimate this step.
The Development Process
- Initial Meeting
We will meet to discuss your plans and goals for your
site. During this meeting we will discuss
ways to use internet technology to help you achieve your site goals.
- Design Meeting
You will meet with our staff designer to develop a plan for
how your site will look and function.
- Cost Estimate
Once we have determined the kind of site
you need, we will provide you with a cost
estimate a project timeline, and a site outline.
Our package includes:
- Custom site design
- Creation of the site using content you
provide
- Deployment of the site to a Live Host
Additional services which Hopeworks can
also provide include:
- Domain Name Registration
- Site Hosting
- Ongoing Maintenance
- Hit Rate Monitoring
- Search Engine Registration
- Development begins.
Once we have determined the requirements
for your site, the assembly begins. This is a
partnership between you and Hopeworks.
- You provide the content.
-Text should be copy ready
-Images and text in digital format
*Material requiring typing, editing or digitizing adds cost to your site.
- Hopeworks develops the site
- Milestones will provide opportunity for
your review and satisfaction assurance.
- Going Live!
After you have reviewed and signed off on
your site, Hopeworks will deploy it to the web
hosting service of your choice. Hopeworks
can provide hosting services.
After Your Site is Online
Planning for Site Updates
It is important to keep the information on your site
current and accurate. Plan to update your site regularly to keep people coming back.
To assist you, Hopeworks can help you create a
content updating strategy.
Marketing Your Site
It is important to let others know your site is out
there. Your site MUST be a part of your overall marketing strategy.
Some suggestions include:
- Register your site with major search engines (e.g. Yahoo, Google, etc.)
- Include your web address on all stationary and
business cards
- Announce your site through mailings, ads, etc.
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